CAPPUCCINO ITALIANO
Like Italians most Lebanese men see themselves as God's gift to women and secret soulmates of the mediterranean neighbours..
A great opportunity for the brand to stand shoulder to shoulder with their female target group by revealing their behaviour in this mock casting.
// Meet a real italian
// Cappuccino case
ARABIANA
Launching an instant version of arabic coffee in a culture that takes so much pride in its tradition as KSA does is a challenge.
We simply asked people "why say no to a good idea?"
// Selfie Stick
// Football
3 IN 1
Not only since the movie „Hangover“ do we know: We love our friends not despite their imperfections but because of them.
However, all of them prefer Nescafe because of its consistently perfect taste. That’s the tension.
// Bike
// Beach Volley
// Bar Fall
// Berlin
// Bad Rap
New positioning Nescafe
